Effective Date: 13 July 2025
YourFocus provides a mobile application that offers an AI‑powered companion intended to insert a mindful pause before you open other social‑media apps. Protecting your privacy is fundamental to our mission. This Privacy Policy explains how we collect, use, disclose and safeguard personal data when you use YourFocus, visit our website, or otherwise interact with us.
Legal entity: PGW Media Ltd, a company registered in England & Wales (No. 14549987)
Registered office: 34-35 Hatton Garden, Suite 3891, London, England, EC1N 8DX
Under the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018, PGW Media Ltd is the "controller" of your personal data.
| Category | Examples | When Collected |
|---|---|---|
| Account Data | Name, email address, phone number, password (hashed), avatar | When you create or update an account |
| Usage & Device Data | IP address, device IDs, OS version, app interactions, logs | Automatically when you use the app |
| AI Interaction Data | Text prompts you send to the AI companion, AI responses | When you chat with the AI |
| Subscription & Payment Data | Plan type, purchase receipts, payment tokens (handled by Apple/Google) | When you buy a paid subscription |
| Support Data | Support tickets, attachments | When you contact support |
| Referral & Marketing Data | Referral code, marketing preferences, campaign IDs | When you opt‑in to marketing |
We do not intentionally collect: special‑category data (e.g., health, biometrics) unless you choose to share it in a chat; precise GPS location; or personal data from third‑party social networks—other than statistics the OS provides about your app‑launch behaviour.
| Purpose | Legal Basis (UK GDPR) |
|---|---|
| Provide, maintain & personalise the app (incl. AI responses) | Art. 6 (1)(b) – Contract |
| Analyse app performance & improve features | Art. 6 (1)(f) – Legitimate interests (product improvement) |
| Process payments & manage subscriptions | Art. 6 (1)(b) – Contract; Art. 6 (1)(c) – Legal obligation (tax) |
| Send service messages (e.g., updates, security alerts) | Art. 6 (1)(b) |
| Send marketing communications | Art. 6 (1)(a) – Consent |
| Detect, prevent & investigate fraud or abuse | Art. 6 (1)(f) – Legitimate interests (security) |
Your chat prompts and the AI‑generated responses are processed on secure UK‑ or EU‑based servers operated by vetted processors that follow ISO 27001 standards. We retain interaction logs for up to 30 days by default for debugging and safety monitoring, after which they are either aggregated or deleted unless we are legally required to retain them longer.
YourFocus does not make decisions that produce legal or similarly significant effects based solely on automated processing.
We never sell your personal data. We share it only with: